All Case Studies
Lead & Pipeline Automation
Sales Leg
Comprehensive lead management tool featuring automated pipeline tracking, dispatch scheduling, and multi-channel performance reporting.
Live Status: Automated lead tracking pipeline and scheduled reports, live since 2023.

Client Context & Industry
High-volume B2B sales and dispatch team handling hundreds of client inquiries weekly.
Operational Bottleneck & Problem
Inconsistent lead tracking in static spreadsheets resulted in delayed follow-ups and unassigned client dispatches.
The Engineered Solution
Engineered a high-performance FastAPI backend with Redis caching and a React frontend. Implemented automated lead scoring, status progression triggers, and scheduled email notifications.
Delivered Results & Impact
Automated lead assignment and pipeline status updates
Streamlined multi-channel activity reporting for sales managers
Deployed and serving live production traffic at salesleg.com
Tech Stack Used
ReactFastAPIRedisPython